The first episode of the new Canadian animated comedy series is now available on the U.S. iTunes TV store as a free download.
Produced by Toronto-based 9 Story Entertainment for Teletoon Canada,the animated comedy Camp Lakebottom made its debut Teletoon Canada on July 4, but episodes are not available on the Canadian iTunes store – at least, not yet says a company spokesperson.
(In an update, 9 Story reports the app is available on iTunes in Canada, but not as a free download.)
“Making the first episode available on iTunes prior to its Disney XD premiere offers a fantastic opportunity to engage new fans and generate excitement about the series,” said Natalie Osborne, EVP, Business Development for 9 Story. “Kids watch shows in multiple mediums and a pre-air premiere of the first episode on iTunes is a great way to help young audiences discover new content.”
9 Story has over 200 creative and production staff, and the company also operates a distribution arm, 9 Story Enterprises, which reps both in-house produced and acquired content for linear and digital platforms.
The first episode is being released online in the U.S., prior to the series (26x22’) debut on Disney XD on July 13. Subsequent episodes of Camp Lakebottom will be available on the U.S. iTunes the day after airing on Disney XD.
In addition to its partnership with Disney XD U.S., Camp Lakebottom has also been licensed to multiple international Disney Channels in the UK, Ireland, Benelux, Italy, Spain (through LUK), CEE including Poland, Asia including Japan, Korea and India, Middle East, Turkey, South and Sub-Saharan Africa and Latin America in addition to ABC (Australia), Super RTL (Germany), Canal + Family (France), Noga (Israel), and Luk International for Portugal.
Disney XD, a Canadian English language Category B specialty channel, had been put into a blind trust during Bell Media's takeover of Astral Media, the original licence holder here. Bell announced that it would put Disney XD, along with other channels (Family, Disney Junior's English and French services, MusiMax and MusiquePlus) up for sale following approval, now granted. The networks are being held in a blind trust by Pierre Boivin until they are sold.
Teletoon Canada Inc., originally owned by Astral (50%) and Corus Entertainment (50%), is also up for sale as part of the divestiture required under terms of the Bell-Astral deal.