Toronto-based Ortsbo, Intertainment media and Stockhouse Publishing are set to launch a new online show for business investors and the financial community.
Under the terms of recently signed a Memorandum of Understanding between with Stockhouse Publishing Ltd. and Intertainment subsidiary Ortsbo, the partners will produce a pilot program called Stockhouse.TV.
The program will be powered by Ortsbo’s multilingual translation and video broadcast services to deliver an online telecast experience that lets company representatives, experts and investment industry professionals interact with an online community about business developments.
The first weekly show will be delivered October 23; the pilot program is intended to lead to a definitive long-term revenue based agreement. Under the terms of the MOU, the partners will promote and assess a four week pilot program; Stockhouse will secure and provide client company representatives and Ortsbo will broadcast the program and provide the technology from inside Intertainment Media Inc.’s corporate offices.
Show producers tout the multilingual content that can be delivered, noting that viewer-submitted questions will be answered live in their native language.
“Real-time, online video provides a means to bring companies and stakeholders closer together in order to drive a dynamic and interactive exchange of ideas and information,” said Marcus New, CEO of Stockhouse Publishing. “The success of Stockhouse.TV will enhance the capital market communication capabilities that Stockhouse can offer to public companies.”
“We are excited to be able to provide Stockhouse with the capabilities to increase their global reach and let participants engage, in over 60 languages, with guests of Stockhouse.TV,” said David Lucatch, CEO Intertainment Media / Ortsbo. “Stockhouse.TV offers us a unique, revenue centric opportunity to increase Ortsbo’s global footprint.”
Ortsbo has hosted several broadcasts and online events recently, such as its coverage from the 2012 Toronto International Film Festival. Other broadcasts have featured Gene Simmons interviewing the legendary Stan Lee at the Sundance Film Festival, the Banff World Media Festival, a Steven Spielberg global event and Variety Magazine’s coverage of the 2012 BAFTA Awards red carpet, a conversation with the legendary Andretti IndyCar racing family and the Classic Rock Awards at London’s Roundhouse.
Ortsbo’s product for social media supports instant translation capability and real-time, multi-lingual social media chat in more than 65 languages.
Ortsbo’s technologies support major social platforms including MSN, Google, Facebook, Twitter and Yahoo!, as well as all major desktop and mobile operating systems, browsers and devices.
Ortsbo, based in Toronto and with offices in Los Angeles and New York, is a subsidiary of Intertainment Media
Intertainment also owns and operates a number of key properties including Ad Taffy, itiBiti, DealFrenzy, The Sweet Card and Magnum, with investments in leading edge technologies and social media platforms including theaudience.com.
Stockhouse Publishing Ltd. is a Canadian financial media company that serves financial institutions, media publishers, public companies and advertisers.