DAILY NEWS Feb 19, 2013 10:11 AM - 0 comments

Sportsnet Goes Global with Online Sports Platform

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A new online sports streaming platform has been licensed by Rogers Sportsnet and will be used to deliver live and on demand coverage of Grand Slam of Curling events.

Sportsnet will deliver top curling events and other live international sports content via a subscription streaming service supported by technology from NeuLion, a U.S.-based company that provides end-to-end solutions for delivering live and on-demand content to an Internet-connected device.

GSOC content is available only with a purchased subscription (as opposed to an existing Sportsnet sports specialty channel subscription); there is no mobile component of the service at this point.

NeuLion's proprietary Television Everywhere (TVE) Platform has now been licensed by Sportsnet, and will be used to let viewers worldwide purchase four major curling tournaments throughout 2013 as a pay-per-view service.

NeuLion’s platform is widely used in webcast, streaming and online media delivery. It includes tools for a complete sports media platform, including Web and video publishing,  e-commerce, online auctions, live streaming, next generation ticketing and more.

It provides live streaming content in HD, and can be configured in a ‘quad view mode’ to allow users to watch four matches on the screen at the same time, live or on-demand, or a ‘picture-in-picture mode’  to watch two matches at the same time and/or to switch to full screen to watch either match

The Grand Slam of Curling programming is part of the Sportsnet World Online service, also powered by NeuLion, which features a robust offering of live and on-demand sports content authenticated through various cable operators for viewers across Canada or as a subscription service.

Sports range from over 400 international football matches including Barclays Premier League, UEFA Champions League, Scottish Premier League and World Cup Qualifiers plus premium cricket content such as Indian Premier League and ICC events to rugby content such as the Heineken Cup, the Avivia Premiership and the French Top 14.

"The Sportsnet World Online service is a big hit with sports fans," said Chris Wagner, Executive Vice President of NeuLion. "Fans want more video so we are excited to add curling to the offering as an interactive service that includes multiple viewing options and multiple device support on mobile and tablets, all with HD quality video. Both live and on-demand content are available with the service. Sportsnet World content and NeuLion's technology is a perfect match."

The four Grand Slam of Curling tournaments include:

National Tournament Package:Live featured draws from this tournament; Jan 23-27, 2013

Players Championship Tournament Package:Live featured draws from this tournament; Apr 16-21, 2013

Masters Tournament Package:Live featured draws from this tournament; Oct 30-Nov 3, 2013

Canadian Open Tournament Package:Live featured draws from this tournament; Nov 13-17, 2013

"We are thrilled to offer our Grand Slam of Curling and Sportsnet World content for our passionate sports audience," said Navaid Mansuri, Vice-President of Finance & Sports Programming, Sportsnet. "Not only can subscribers access all of the televised content on their computer, but now can access premier curling events around the world. This is a significant leap in delivering value to our subscribers in the digital age."

NeuLion enables content owners and distributors as well as cable operators and broadcasters to meet consumer demand for viewing video content on laptops, smartphones, iPads and other connected devices. The company is based in Plainview, NY.  

Sportsnet uses five media platforms to deliver local, regional, national and international sports programming and related content: TV, Radio, Print, Online and Mobile. The multiplatform brand consists of Sportsnet, sportsnet.ca, Sportsnet 590 The FAN, Sportsnet 960 The FAN, Sportsnet magazine, Sportsnet Mobile and the Hockey Central app on iPad and Playbook.

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